5 Marketing Myths Multifamily Owners Must Stop Believing
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5 Marketing Myths Multifamily Owners Must Stop Believing
Many long-held marketing beliefs are quietly draining budgets and costing operators leases. Join us as we debunk the most common myths in multifamily marketing and show what truly fills units in today’s renter landscape.
What you will learn:
- The top marketing myths that quietly drain budgets and reduce occupancy
- How to identify your highest-intent renters using lead data and real conversations
- The hidden operational issues—like dropped or misrouted calls—that sabotage leasing
- Why response time determines who signs the lease, and how AI can help you stay first
- Practical steps to connect marketing spend to actual leases and invest where it converts
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